PKN 40: Respond+Recover was designed within the global #OpenGovWeek discussion on balancing public health and data in the context of COVID-19. Eight exciting presenters exchanged ideas and projects on the new measures that governments and companies have introduced to contain and mitigate threats of the pandemic.
Our Lab's UX and Communications Associate Ruzanna Baldryan discussed the behavioral side of the COVID-19 crisis — how governments around the world and in Armenia used behavioral science research to fine-tune their COVID-19 advocacy efforts. We looked into various messages and techniques used to nudge desired preventive behaviors according to one's profile.
The event was organized by PKN Yerevan team together with Kiraki Foundation and Armavir Development Center NGO with financial support from the US Embassy.